SiriusXM has launched a new feature built on The Echo Nest. The app, which has been available on the web for a few months, is called MySXM, and is now available for download on the Android and iOS market. MySXM allows the users to hear programming similar to what is aired through SiriusXM, but with the option to personalize the content. The app uses sliders to allow the listener to choose more or less of a certain genre of music, or to toggle between music or talk.

“The collaboration between SiriusXM and The Echo Nest has been one of the most interesting, innovative, and eye-opening partnerships we’ve entered into,” said The Echo Nest in a statement. “After working with SiriusXM’s music programming and digital product team for over a year, we’re confident this approach will reshape how music services think about personalized radio.”

Via The Next Web & AlLindstrom