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I want our youth and people coming up to understand the difference between a brand that’s supporting and a brand that’s supporting for real. Ask them other brands to cut a check for your video, they’re going to say their an athletic brand.
– Swizz Beatz

On the set of, “Street Knock,” Swizz Beatz spoke with Nigel D. about his work with Reebok and signing Rick Ross to an endorsement deal.