So you’re making incredible YouTube videos, but how do you capitalize on such a notoriously ADHD format? Topspin has just tackled the topic with several strategies and suggestions. And here’s one estimate to consider: 1 percent of viewers will probably do something actionable after checking out your video, like visiting your site, downloading something, forking over an email, etc. More here.
The European Union has approved the acquisition of EMI Music Publishing by a consortium led by Sony Corp., with Sony/ATV acting as a critical participant and administrator. A few catalog divestitures were required, particularly those involving Virgin compositions and several superstar collections. The $2.2 billion acquisition now awaits US-based FTC approval, at which point a major consolidation and pare-down (including heavy layoffs) will likely commence.
Twitter: it’s where thousands of your fans are, but how do you get past 140 character witticisms and endless replies and retweets? There are a number of Twitter-based startups wrapping their head around this problem, including Manila-based Twitmusic. And, Chirpify, which is planning to launch a music-focused ecommerce solution over the next few days. More ahead.
Shazam, Soundhound, Shazam, Soundhound, Shaz– TuneUp Media? That’s right, the company predicated on fixing dirty metadata is now listening to your surroundings. The just-launched TuneUp Mobile app (iOS) employs Gracenote’s MusicID to match songs, while also fixing metadata on mobile collections.
Outside Lands has just announced its finalized, 2012 lineup, and it’s stacked. Huge names include Steve Wonder, Metallica, Beck, Foo Fighters, Jack White, Skrillex, Sigur Ros, Justice, Norah Jones, Big Boi, and more. The action happens August 10th in San Francisco; more at sfoutsidelands.com.
Pandora‘s meltdown is taking a breather on Wall Street, thanks to an integration deal involving Dish Network. The deal, actually first disclosed at CES, puts Pandora stations into higher-end Dish packages. Pandora (P) ended Thursday trading close to $9.
Coke won’t be endorsing this anything soon, though the shadowy hacking collective Anonymous is now creating ‘Anontune‘. The idea is not to create a hacked-out Spotify clone, but rather to index and point users to a vast collection of already-hosted music. “Rather than focus on the music itself, Anontune will instead focus upon information about the music,” announced the group via video. “Information like were music is being distributed, how it is being used and how it is discovered.”
Levon Helm, drummer for The Band, has just passed away. He was 71.
The organizing committee for the upcoming London Olympics just can’t stop disrespecting the music industry! First, reports trickled of demands on musicians to play for free, and now this: according to The Who’s manager, the committee requested a special appearance by drummer Keith Moon, who unfortunately left the building for the last time in 1978.
