Our man, Aaron, knows a thing or two about timing and lighting. He keyed onto the ventures of Bruno Mars before anyone did, and put his heart and soul into working with and for him. However, more often than not, developing your artist takes time and a lot of it. In this segment, Aaron Bay-Schuck, Sen. VP of A&R at Atlantic Records, retreads the years and hurdles it took to develop the career of Pop Superstar, Bruno Mars.

RenmanMB – somewhere between “Ari Gold” and “Dr. Phil” of music. The music biz – raw, uncensored, no bull – come a long for the ride! Join the conversation – leave a comment or question in the section below and you could be featured on Ask Renman.