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f you haven’t seen the “Gangam Style” video from Korean rapper Psy, you’ve probably been living under a rock. The video has millions upon millions of views and Scooter Braun, who represents such big names as Justin Beiber, Carly Rae Jepsen, and Asher Roth, took notice. Psy is now signed to Braun’s label, Schoolboy Republic and will perform at this year’s MTV Video Music Awards. Good look for both of them, as Psy now has the resources to break in America and Braun represents another sensation. Just another day at the office.

[Allindstrom] Via Billboard.biz.