A Music Publicist is the conduit between musicians / managers and the press. We know this business is tough, but it becomes even tougher on musicians and their team to get exposure without having a publicist standing by you. A good publicist has the right contacts and knows how to reach those contacts, but that gets so far unless your artist is able to tell a unique story. That is what the publicist is aiming to do with their clients. “I am standing amid Class-A Lumber, but if you don’t give me the nails, I can’t build you the mansion,” says Lesley Zimmerman. Lesley is one of the hip indie Music Publicists working in the business and her company is bi-coastal! Lesley talks about her work as a Music Publicist, including recommendations on PR campaigns with a limited budget, ideas on how to be creative in your publicity, and how to communicate with your publicist!